ByteDance is reduces the size and number of its TikTok team in India few months after its was banned by the Indian government.
India is one of TikTok’s most prominent markets.
In June, India’s Ministry of Information Technology had blocked 59 Chinese apps claiming they were “engaged in activities prejudicial to sovereignty and integrity of India, defense of India, security of state and public order.”
TikTok was part of them. Since that period, the apps have been blocked, this had led TikTok parent, ByteDance, to announce workforce reduction on Wednesday.
Tiktok claimed they have steadfastly worked to adhere to the Indian order from June, saying there is lack of feedback from the government on how the issue is to be resolved in the subsequent 7 months.
Interim head of TikTok, Vanessa Pappas, said the company has “worked tirelessly to prevent having to separate anyone from the company,” from the internal memo sent to employees in India as stated by India Today.
They lamented that they simply cannot responsibly operate with full staff while their apps remain un-operational
TikTok will “only retain a small number of key roles in India,” as stated in a separate internal memo which was sent to global employees by Pappas.
Pappas said prospects in other countries has remained absolutely rigid — these issues were pertaining to political challenge in India.”
In September, India had banned another set of 118 Chinese apps. All the apps have remained blocked and the Times of India had reported on Tuesday that many more, with the possibilty of TikTok too, will be totally banned.
The app bans were viewed as a retaliation to flaring tensions with China over their disputed Himalayan mountain border in Ladakh, which had resulted the deaths of not less than 20 Indian soldiers.
Ji Rong, the spokesperson for the Chinese embassy in India, has alleged that the Indian govt’s intent to totally ban the apps violates the WTO’s “non-discriminatory principles and fair competition principles of market economy.” and hopes that the Indian side will abruptly correct its discriminatory measures and prevent cause of more damage to bilateral cooperation.