Hunter is currently in London, he is leaving planning to leave for Unites States, LA to be precise, this summer. This is a newly created role and as the Global head of Preschool Content, he will be reporting to Nadine Zylstra, Head of Family Learning and Impact for YouTube Originals.
All preschool content that falls around the kids and families vertical covering scripted and unscripted programming will be under his management.
Zylstra commended Craig in a statement as highly skilled and experienced international content specialist in kids and family space. “His experience and creative background will help lead us in our commitment to invest in the future of quality kids, family and educational programming — as part of the $100 million commitment to original content that we announced.”
Spent almost 9 years with Sony Pictures, Hunter has been managing Sony Pictures Television’s kids’ linear and VOD brands, content acquisitions, commissioning, programming and strategy all around the UK. He was also in charge for the Pop brand. Hunter, who is a Bachelor of Arts (Hons) in graphic design and advertising from Buckinghamshire New University, started his career with Disney after which he moved on to work at BBC Studios. Later he went to Nickelodeon where he spent more than 6 years .